PRIVACY

Privacy Policy

Updated October 24, 2026

URPLE is operated by Provence Enterprises LLC.

What URPLE collects

URPLE collects the business information you choose to enter, such as your name, email address, business name, services, service area, brand details, website and social links, and answers to the Business Checkup. URPLE does not require your age or phone number to create an account.

How information is used

Information is used to calculate your URPLE Score, personalize recommendations, and create the project materials you request. When you generate project copy, the business details you entered are sent to OpenAI to draft that copy. Uploaded files are not sent to the generation engine. We do not sell personal information.

Anonymous website measurement

URPLE records aggregate page-view counts for selected public marketing and information pages using first-party Cloudflare storage. Repeat visits count as additional views. This measurement does not include customer cards, editors, private access links, accounts or Admin pages. We do not use tracking cookies or cross-site identification, and this measurement does not store IP addresses, emails, account IDs, fingerprint identifiers, raw user agents, query strings, fragments or referrers. A random identifier for each page-view event prevents duplicate counting; it becomes eligible for removal after 20 minutes and is cleared when collection next runs. It is not a visitor or session identifier. Aggregate counts contain only the reporting day, public page identifier and number of views. Browsers send network information to serve requests; recognized automated clients may be filtered transiently without storing their user agents in Analytics. Blockers and automated traffic affect accuracy.

Email and marketing

Essential service emails may activate invited access, help you reset your password, deliver requested card links, or ask you to confirm hosting activity. These are separate from optional product/news emails. Requested card emails are sent through Resend, which receives the destination email address and public card links. URPLE retains relevant delivery records for service operation, duplicate-send prevention and support. Moving projects to Trash or requesting account deletion does not immediately erase these records. Account passwords are handled by Supabase Auth. Marketing enrollment is separate, optional, and unchecked by default. Every marketing email will include an unsubscribe option.

Storage and control

Drafts are stored locally until you choose to save them to your secure URPLE workspace. Account information and saved results are stored through Supabase. Business files you choose to upload are stored privately with URPLE. Without an account, access to those files stays with this browser and they expire after 30 days; signing in from the same browser attaches them to your account. You can download or remove individual files from your Business Profile, download your results, or request account deletion from the account page. Account deletion requires verified support review. Submitting a request does not hide content, start a deletion countdown or execute deletion; access suspension preserves records.

Connect Cards

A basic account directory (name and email), saved card projects, invitations, feedback, and team records are stored with URPLE using Cloudflare storage. Uploaded card images are stored privately until you choose to publish them. Approved URPLE staff can access projects and feedback to provide support. Publishing makes the selected person’s contact details, image, About text, and chosen links accessible to anyone with that card link; messaging services may cache sharing previews. Do not publish information you want to keep private. Trash retains records, with eligible restoration available until the displayed recovery deadline. Permanent cleanup is currently disabled. URPLE cannot promise complete erasure of backups, previously accepted emails, cached or downloaded copies, or successful recovery from backups. Browser drafts remain on your device until you clear browser data or start over.

Contact

Questions or privacy requests can be sent to hello@geturple.com.