URPLE Kickstart · Coming soon

You’ve got the idea.
Let’s get your business started.

Find your starting point, work through the setup and connect with the right resources for your business.

A hand holding an OPEN sign in a bodega door, with the dark door frame and street reflections visible in black and white with a restrained lavender tint
← Start Your Business

A clearer path to opening day.

Starting a business comes with questions. We’re building URPLE Kickstart to help you find the steps that apply to your business and location—and connect you with the right places to take action.

Tell us where you’re starting and what you want to do. URPLE is being designed to help you work through the setup, one step at a time.

Your business. Your next steps.

Coming soon

  • Names and registration

    Find resources for registering your business and using a DBA or fictitious business name.

  • EIN and official resources

    Connect with the IRS and relevant state, county and city resources.

  • Licenses, permits and insurance

    Explore requirements and insurance resources relevant to your business.

  • Progress you can follow

    Keep track of what you’ve completed and what needs attention next.

From “Where do I start?”
to “What’s next?”

Our goal is practical guidance, useful connections and a clear view of the work ahead.

This tool is in development. Requirements vary by business and location; official agencies determine what applies.

Explore what you can create today.

URPLE Connect is available now. Create a free digital business card for your business.

Create your free card